Let www.broadbandweek.com be
your gateway
to increased exposure and web site traffic!
Your company has a great web site, but how do you direct the right visitors
to it? For broadband businesses, the answer is an advertising program on www.broadbandweek.com
- the web’s most complete and comprehensive broadband site.
Broadband Week magazine is the market’s single source for news and information,
with an audience of more than 55,000 key players in broadband. These high-ranking
decision-makers, along with thousands of others within the broadband community,
point their web browsers to www.broadbandweek.com-day after day, throughout
the week, every week. These are the key prospects you want to reach with your
company’s marketing message. Make www.broadbandweek.com a gateway to
your web site by taking advantage of these online advertising opportunities.
Key Section Sponsorships
Market-specific, multiple location, maximum visibility packages tied directly
to your line of business. Choose the Broadband Week section that meshes with
your marketing objectives and you “own” it, exclusively: Cable, Telecom, Apps
& Services or Wireless (one sponsor per topic).
Each Key Section Sponsor receives the following advertising elements on an exclusive
(non-rotating) basis:
- 120 x 60 Home Page Button
- Topic Heading Microbutton (88 x 31) on the “Current Issue
Highlights” page.
- Full 468 x 60 Banner on top of your section’s summary page
and the full-text page of every article on that topic from the current issue
of Broadband Week.
Key Topic Sponsorships: $9,800 per quarter. $35,000
per year.
Banner Programs for Other Current Issue Sections
Your full banner appears exclusively on the top of your choice of the Current
Issue Features, Business or Opinion Columns summary page and
on the full-text page for every current issue story within your selected section.
Other Current Issue Section Banners: $8,000 per quarter per topic area.
Premium Location Banners
A maximum four advertiser rotation per page in these high traffic areas assures
that you full banner ad gets all the attention it deserves.
Choose from:
- Home Page
- Current Issue Highlights
- Breaking News (Daily News page)
Premium location sponsorships: $8,000 per quarter.
Calendar of Events Top of Page Banner
|
New Size Options!
Section Sponsor Advertising Upgrades
Now you can increase the impact of a section sponsorship by upgrading your standard
banner to either of two, newly IAB-approved ad sizes-either a 160 x 600 Wide
Skyscraper or a 336 x 280 Large Rectangle. The Wide Skyscraper gives your message
extended visibility alongside the page content. The Large Rectangle is located
right in the middle of the page’s editorial matter where it can’t be missed.
Plus-these dramatic new formats are perfect for Flash or other interactive rich-media
content.
Upgrade your Key Section or Other Section advertising program to employ these
exciting new formats-with almost THREE AND A HALF times more area for your advertising
message-for just $8,000 additional per quarter.
|
Site visitors can quickly locate broadband-related shows and conferences of
all kinds-large and small-on this easy-to-navigate, constantly updated page.
Your banner in a six ad rotation here-can be the first thing they see.
Calendar Banner, top of page: $5,000 per quarter. $2,000 per month.
Search Sponsorship
Broadbandweek.com’s search facility let’s visitors find stories and information
about their area of interest anywhere on the site-from the latest breaking news
to back-issue archives. Your full banner appears exclusively above the listings
on every search results page.
Search sponsorship: $3,500 per quarter.
Multiple Location Top of Page Rotating Banner Packages
The Broadbandweek.com web site is filled with engaging and vital information
that assures high stick time and exposure for your advertising message. Your
banner appears in a six ad rotation on all seven of these high-interest pages
for one low price:
- Web Site Directory-including all subcategory pages
- Research Center
- Broadbandweek.com Archives Index
- Broadband Glossary (Acronyms)
- People on the Move
- The Newsstand
$5,600 per quarter. $2,200/month.
Printer-Friendly Version Sponsorship
Your full banner appears exclusively on the top of every printer-friendly full-text
article page-both current issue stories and those archived from previous issues
of Broadband Week.
Printer-Friendly Sponsorships: $5,000 per quarter.
Run of Site Bottom of Page Banners
Reach the many professionals who regularly visit Broadbandweek.com at a budget-stretching
price. These six-advertiser rotation full banners are offered on a first-come,
first-served basis and anchor virtually every page on the site.
Bottom banner package: $3,000 per quarter. $1,250 per month.
BroadbandWeek Direct Daily E-mail Newsletter Sponsorship
Tens of thousands of broadband professionals have requested Broadband Week’s
daily e-mail newsletter, BroadbandWeek Direct. Your full ad banner can be the
first thing they see when they open their issue. Sponsorships are offered by
day-of-the-week on a monthly basis-four or five issues per month, depending
on the day selected.
Special Bonus: Newsletter sponsors are further recognized on their day
with an 88 x 31 microbutton built into the masthead of the Broadbandweek.com
Breaking News page where e-mail recipients-as well as site visitors-go to get
the complete details on each day’s top breaking stories.
Newsletter sponsorships are $1,000 per issue ($4,000-$5,000 per month).
|
