Motorola scores a touchdown in Seattle

By Susan Rush
From The October 2, 2002 Edition Of CED Broadband Direct

Seattle Seahawks' running back Shaun Alexander may have been the star on the field in Sunday's game against the Minnesota Vikings, scoring five first-half touchdowns, but the team has drafted Motorola Broadband Communications Sector as its first-string advanced entertainment service provider.

Motorola has equipped the stadium with its DCT5100 interactive digital set-top boxes, DigiCipher II Advanced Televisions Systems Committee (ATSC) high-definition encoders and Broadband Services Router 1000 integrated CMTS/router.

The equipment will enable the Seahawks to deliver HDTV in the stadium's 82 luxury suites. The DigiCipher II ATSC encoder will broadcast the live action to each set-top box hooked up in each luxury suite. The CMTS will give the team the ability to launch IP and video-based interactivity at the stadium in the future.

Separately, Motorola's Personal Communications Sector announced it will integrate SiRF Technology Inc.'s global positioning system chipsets and SiRFLoc Multimode location technology in select Motorola 3G devices. The technology enables the 3G devices to have location-based capability when the wireless devices are introduced in Europe and Asia later this year. Financial terms were not disclosed.

The SiRFLoc Multimode technology is compliant with worldwide wireless location standards and operates in both network-aides modes and in autonomous modes.